Love to Ride

Love to Ride run a series of different challenges throughout the year, offering prizes for workplaces and individuals, whether they are new to cycling or regular cyclists. Workplaces and employees can register on Love to Ride for some fun, free, friendly competition to see who can get the most staff to cycle. Taking part is a great opportunity to raise the profile of cycling in your organisation and remind friends, family and colleagues how enjoyable and rewarding riding a bike can be. 

The Love to Ride Challenges

Love to Ride organise a range of challenges throughout the year that anyone can join in with. You just need to go to their website to register as an employee or organisation, or you can contact Ursula Dowd at with any questions you may have.

Cycle September

Cycle September is a month-long competition from Love to Ride, which aims to get more people riding bikes. At a time when environmental issues, wellness, and money saving are an important factor for many, there has never been a better time to ride a bike.

Last year more than 51,000 riders from almost 7,000 businesses took part including over 5,500 people who were new to riding! They hopped on their bikes, logged their rides, encouraged their friends and family to join, and won amazing prizes for their efforts. This year is set to be bigger and better, and now is the time for your business to sign up.

For Cycle September it doesn't matter if you ride every day or if you haven't been on a bike in years. Love to Ride are behaviour change experts who have refined their approach by helping over 625,000 people worldwide get into biking, including over 146,000 new riders who report having never ridden a bike or only ridden a few times in the last year. Love to Ride has lots of resources to help people ride out with confidence, from Top Tips articles and Quick Courses.

Visit the Love to Ride website to start your journey to Cycle September.

Why take part?

There are a bike load of reasons to participate:

  1. Achieve your cycling goals - Set goals, earn badges, cheer each other on, and enjoy some friendly rivalry with your friends, neighbours, and colleagues
  2. You want a bike-friendly world – Show your support for cycling and a healthier, happier world
  3. Win prizes - We've got some great prizes that you can win by participating in the challenges. Check out recent great prizes here!
  4. Compete on leaderboards - if a little friendly competition gets your legs cranking, then we have a host of leaderboards for you to enjoy
  5. Enjoy building community - connect with your friends, colleagues and fellow riders. Share your stories and photos and encourage each other to enjoy riding
You can sign up as an individual, a group (of friends, social riding group, cycling club, etc.) or as a workplace. Once you've registered once you can join any of your local challenges just by logging in.

Got more questions?

Check out the frequently asked questions or if you are considering setting up a promotion in your workplace contact for guidance.